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Monday, December 26, 2011
Tuesday, December 20, 2011
Why is Online Shopping so Popular?
Online shopping has grown dramatically in popularity over recent years to the point where now billions of pounds are spent annually by people all over the world shopping online. Everyone from the young to the old, men and women every group of people, all shop online. This article will explore some of the main factors that explain the popularity of online shopping.
The first and most common reason to shop online is the convenience - you can shop 24 hours a day 7 days a week in your pyjamas. Online shopping allows anyone to shop at a time that suits them, not just when the shops are open. This is a huge advantage for many people such as those who work during shop opening hours, people who have mobility or transport problems that make getting to the shops difficult, even couples who work different hours and find it difficult to shop together.
Another major advantage of shopping online is the pure numbers of online retailers; you will be able to find numerous sites that stock the product you are interested in buying and will be able to compare prices and different products or models at all of these places easily and quickly. To do the same amount of comparison shopping in the real world would involve spending hours if not days travelling from one store to another. Shopping online you can also easily purchase products from overseas so that you not only have even more choice but can make additional savings if the exchange rate is favourable.
The comfort and security of shopping from home is also a reason online shopping has increased in popularity. Shopping online does not expose you to the extremes of weather - it will not rain or snow on you in your lounge room. You are in a comfortable and familiar environment, you do not have to physically travel to a town or section of a city that you are unfamiliar with or uncomfortable about. Many people do not like crowds and avoid large cities and large stores for this reason; there are no crowds or queues shopping online. The other plus is that you do not incur any travelling expenses such as petrol or bus fares to do you're shopping.
The ability to locate and purchase goods from all over the world can be a huge advantage for collectors or people who are trying to purchase hard to get items. No matter what you are trying to find; a CD released twenty years ago, a specialist collectible or antique or even an original part for a vintage car, to give a few examples you can rest assured that someone somewhere in the world will have it for sale on the internet or will be able to source it for you. Many people who have purchased collectables and other valuables from overseas have also found that these articles can occasionally be purchased at bargain prices as they are not as collectable or valuable in that location, and the seller does not appreciate the item's value in the UK. Trying to source and purchase these items in real world stores can be extremely difficult, time consuming and very expensive compared to real world stores.
Tuesday, December 13, 2011
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Thursday, December 8, 2011
The Precision Shopper Rules This Holiday Season
Look out retailers; mobility gives the "Precision Shopper" the ability to rule this holiday season as they will be equipped with competitive deals from a host of retailers. As smart phones, tablets and iPads have become more affordable, there is a shift from shopping via the PC to a mobile device. More and more consumers are walking around with a small computer in their pockets when out shopping. Companies like Amazon, Google, and Westfield Mallshave taken notice and developed apps to help make shoppers more confident and position them to get the best deal in less time than shopping the old fashioned way.
The list of apps and sites are becoming endless; below are a few that I have found to be handy and easy to use.
Amazon Mobile
Compares items you see in store with what's available online.
Coupon Sherpa
This handy free iPhone and Android app lets you know what coupons are available for stores near you.
Google Shopper
Get product pricing, availability and reviews for products by scanning barcodes and cover art, or by voice and text search. Shopper also shows great deals around you and lets you buy, view and redeem Google Offers.
ShopSavvy
This Barcode Scanner and QR Code Reader allows you to find the lowest online or local prices. Search across merchants in North America and Europe and tap into almost every major retailer to find the best deal.
RedLaser
RedLaser is a free scanning application for your smart phone that scans bar codes or QR codes and allows you to check prices, and find in stores nearby. It also checks for food Allergens.
Retail Me Not
This offers insights into who has the best deal on Black Friday, as well as acting as a source for store coupons. Retail Me Not is not an app yet so I recommend that you Like them on Facebook http://www.facebook.com/RetailMeNot
The Find Catalogue
Exclusive to the iPad and Android tablets, this app lets you flip through the same full-color retail catalogs you'd normally receive in the mail (It helps you to be green especially if you don't want all those catalogs in your home.)
Tweetalicious
Tweetalicious is a "shopping discovery engine" that allows you to find deals that are posted on Twitter.com.
Westfield Malls Shopping App
Westfield Malls has an app that lets you comparison shop over your phone while you're in the mall. It really is made for the "Precision Shopper."
The "Precision Shopper" is the savvy shopper armed with the resources to discover, evaluate and compare items before making a purchase. I am known as a deal hunter and now, armed with my iPhone, I will be able to surf my way through this holiday season with the ability to locate the best possible deals.
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